The commercial furniture company, Venue Industries, is set to debut its flagship showroom at THE MART during NeoCon, June 12-14, 2023. The new space will be on the tenth floor of THE MART in Suite 164. Venue Industries’ showroom will be open year-long, by appointment only starting May 22nd, 2023, and the grand opening will take place during NeoCon 2023. Venue Industries’ President, Chuck Courter, stated “A permanent presence at THE MART is a big step forward for our brand and we are incredibly excited about where we are headed as a company.”LevelReps, the Chicago-based rep group, will assist with showroom appointments throughout the remainder of the year. Schedule an appointment to view the new showroom here.
The showroom will be opening at a pivotal time for Venue Industries, as they have just undergone a brand refresh –– introducing a new logo and a secondary color palette. The muted earth tones and poppy hues of the branded color palette will be intermingled into the design of the showroom. The brand narrative will be told with biophilic design elements and splashes of organic patterns, which are displayed through the material selections. The space will emanate a bohemian, free-spirited take on art deco. Arches, curves, and rounded edges are key design characteristics that align with the new branding.
The showroom will feature the typical vignettes of an office ecosystem: lounges, collaboration spaces, individual workspaces, dining areas, and mixed-use spaces. Venue Industries will be displaying its diverse product mix of booths & banquettes, soft seating, tables, chairs, barstools, and custom designs in the new space. Custom furniture is a specialty of Venue Industries, so the space will have multiple custom pieces to show off the bespoke capabilities of the company. “Our new showroom at THE MART is going to be a great opportunity to see Venue’s capabilities and versatility, especially when it comes to the custom solutions we are able to create for our customers,” said Kelsey Scholl, the Vice President of Venue Industries. A curved banquette, upholstered planters, and custom wall treatments are among some of the custom products that will be in the showroom.
Venue Industries will be unveiling two entirely new seating collections and several new products at the grand opening of their showroom at NeoCon 2023. The collections are marketed towards the hybrid workplace model, offering collaborative group seating and individual workspaces. One collection will be an upholstered, tiered modular seating arrangement with laminate steps and built-in cushions that are designed with a waterfall edge. The other collection features seating pods with arched entrances for a semi-private experience. The new product designs give a nod to the resurgence of sculptural furniture, characterized by soft lines and unconventional shapes. A few of the new product introductions will include barstools with upholstered legs, cluster tables, and channeled barrel chairs.
Venue Industries’ showroom will host other prominent collections, Maggie and Cairn, which were released in 2022. Maggie is a magnetic, modular soft seating collection. This collection is designed with magnets at the end of sections, so the sections can be rearranged to create alternative furniture layouts. Maggie can also be specified with ganging hardware, at a lower price per connection. The other seating system, Cairn, is an upholstered ottoman collection that is designed to mimic stacked stones. Cairn ‘stones’ can be configured in a multitude of arrangements. Group them, use them as ottomans, or leave them solo.
Vice President of Venue Industries, Kelsey Scholl, and Project Manager, Amity Brandt, worked together to design and space plan the entirety of the showroom. Kelsey Scholl and Amity Brandt come from interior design backgrounds, making the conceptualization of the showroom an invigorating project for them to collaborate on.
“The Venue Industries Flagship Chicago Showroom is the evolution of the company’s long history of creating unique custom and standard products for our loyal customers, recognizing a need to showcase our wide range of capabilities, products & offerings in an attractive cohesive setting,” said Amity Brandt. “The design inspiration stems from a deep passion for innovative design. Using a modern and fresh but soothing color palette, undulating curves, luxurious materials, textures, and finishes –– the showroom will highlight our passion for quality, innovative products that are both functional and beautiful. The showroom will serve as a playground for creative discovery as it pushes the boundaries to present diverse products that live together in harmony as we continue to be a leader in contract, hospitality, entertainment, and retail industries.”
More about the Company:
Venue Industries designs commercial furniture for workplaces, hospitality, educational institutes, healthcare, government entities, and entertainment facilities. Headquartered in Tampa, Florida, this company has been creating custom furniture solutions for over ten years. Venue Industries’ work portfolio includes companies such as Warner Brothers Media, Coca-Cola, CBRE, Cushman & Wakefield, Google, and Anheusuer-Busch.
Venue Industries Opens Showroom
The commercial furniture company, Venue Industries, is set to debut its flagship showroom at THE MART during NeoCon, June 12-14, 2023. The new space will be on the tenth floor of THE MART in Suite 164. Venue Industries’ showroom will be open year-long, by appointment only starting May 22nd, 2023, and the grand opening will take place during NeoCon 2023. Venue Industries’ President, Chuck Courter, stated “A permanent presence at THE MART is a big step forward for our brand and we are incredibly excited about where we are headed as a company.” LevelReps, the Chicago-based rep group, will assist with showroom appointments throughout the remainder of the year. Schedule an appointment to view the new showroom here.
The showroom will be opening at a pivotal time for Venue Industries, as they have just undergone a brand refresh –– introducing a new logo and a secondary color palette. The muted earth tones and poppy hues of the branded color palette will be intermingled into the design of the showroom. The brand narrative will be told with biophilic design elements and splashes of organic patterns, which are displayed through the material selections. The space will emanate a bohemian, free-spirited take on art deco. Arches, curves, and rounded edges are key design characteristics that align with the new branding.
The showroom will feature the typical vignettes of an office ecosystem: lounges, collaboration spaces, individual workspaces, dining areas, and mixed-use spaces. Venue Industries will be displaying its diverse product mix of booths & banquettes, soft seating, tables, chairs, barstools, and custom designs in the new space. Custom furniture is a specialty of Venue Industries, so the space will have multiple custom pieces to show off the bespoke capabilities of the company. “Our new showroom at THE MART is going to be a great opportunity to see Venue’s capabilities and versatility, especially when it comes to the custom solutions we are able to create for our customers,” said Kelsey Scholl, the Vice President of Venue Industries. A curved banquette, upholstered planters, and custom wall treatments are among some of the custom products that will be in the showroom.
Venue Industries will be unveiling two entirely new seating collections and several new products at the grand opening of their showroom at NeoCon 2023. The collections are marketed towards the hybrid workplace model, offering collaborative group seating and individual workspaces. One collection will be an upholstered, tiered modular seating arrangement with laminate steps and built-in cushions that are designed with a waterfall edge. The other collection features seating pods with arched entrances for a semi-private experience. The new product designs give a nod to the resurgence of sculptural furniture, characterized by soft lines and unconventional shapes. A few of the new product introductions will include barstools with upholstered legs, cluster tables, and channeled barrel chairs.
Venue Industries’ showroom will host other prominent collections, Maggie and Cairn, which were released in 2022. Maggie is a magnetic, modular soft seating collection. This collection is designed with magnets at the end of sections, so the sections can be rearranged to create alternative furniture layouts. Maggie can also be specified with ganging hardware, at a lower price per connection. The other seating system, Cairn, is an upholstered ottoman collection that is designed to mimic stacked stones. Cairn ‘stones’ can be configured in a multitude of arrangements. Group them, use them as ottomans, or leave them solo.
Vice President of Venue Industries, Kelsey Scholl, and Project Manager, Amity Brandt, worked together to design and space plan the entirety of the showroom. Kelsey Scholl and Amity Brandt come from interior design backgrounds, making the conceptualization of the showroom an invigorating project for them to collaborate on.
“The Venue Industries Flagship Chicago Showroom is the evolution of the company’s long history of creating unique custom and standard products for our loyal customers, recognizing a need to showcase our wide range of capabilities, products & offerings in an attractive cohesive setting,” said Amity Brandt. “The design inspiration stems from a deep passion for innovative design. Using a modern and fresh but soothing color palette, undulating curves, luxurious materials, textures, and finishes –– the showroom will highlight our passion for quality, innovative products that are both functional and beautiful. The showroom will serve as a playground for creative discovery as it pushes the boundaries to present diverse products that live together in harmony as we continue to be a leader in contract, hospitality, entertainment, and retail industries.”
More about the Company:
Venue Industries designs commercial furniture for workplaces, hospitality, educational institutes, healthcare, government entities, and entertainment facilities. Headquartered in Tampa, Florida, this company has been creating custom furniture solutions for over ten years. Venue Industries’ work portfolio includes companies such as Warner Brothers Media, Coca-Cola, CBRE, Cushman & Wakefield, Google, and Anheusuer-Busch.